Basics of Website SEO
One of the first questions I am asked, often the moment the site goes goes live, is "why can't I see my site on Google? I tried searching for it but it does not appear in the search results".
The Keys to a Successful Event App
A good native event app will provide features that support and enhance the event experience for all stakeholders including attendees, sponsors, exhibitors, speakers, local venues, restaurants, accommodation providers and of course the event manager.
Pokémon Does Not Go with Everything
So I’m calling it now; Pokémon Go is most likely the app that launched a thousand copy-cat apps. So how does a trade show organiser react to what is the first wave of mass adoption of AR? Let’s take a breather from our devices and look at this from a strategic B2B perspective.
iBeacon for Events
iBeacon—a small piece of hardware that transmits signals to a smart device—has sparked the imagination of leading mobile app developers, several of whom have announced beacon-enabled features for their existing event apps.
Is Event Technology Adding value to your events?
Is Event Technology Adding value to your events? Due to the need to enhance the live attendee experience, the value of mobile devices for events has increased immensely.
Engaging your Event Participants
Audience Response Systems (ARS) platforms represent one of the simplest and most powerful tools to transform your audience into participants by allowing them to co-create the event in real-time via active and reactive participation.
Tech tools that generate revenue for your event
There are a lot of points to consider when selecting an event technology vendor/developer. Some of the key points I have addressed in a MICEtalk August 2012 article titled ‘Choosing the Right Mobile Event Apps® for your Event’.